SERVICES

Copy that sounds like you—and speaks to the people who need to hear it. 

I help heart-led brands, creatives, and service providers find the words that feel right—so your message finally matches your mission, your offers feel more aligned, and your dream clients can recognize you when they find you.

THE RIGHT WORDS CAN OPEN NEW DOORS FOR YOUR BUSINESS.

But what if your copy is quietly holding you back?

  • Hesitating to show up because your message doesn’t quite sound like you

  • Watching dream clients scroll past because they don’t fully get the magic of what you offer

  • Feeling out of sync with your audience, unsure how to speak in a way that truly connects

  • Staring at a blank page, knowing what you want to say but not how to actually say it

MAYBE YOU’VE BEEN…

Person using a laptop and pointing at the screen with their index finger, wearing a black wristband.

It doesn’t have to be this hard.

Let’s try a different way—one that starts with your voice and builds from there.

How we can work together

Digital Copywriting

  • Website Copy

  • Sales Pages & Landing Pages

  • Ad Copy

  • Email Marketing Sequences

  • Social Media Captions

  • Product Descriptions

  • E-Commerce Copy

  • Lead Magnets & Opt-In Copy

  • Blog Posts

  • Thought Leadership Articles

  • Case Studies & Testimonials

Nuture & Sell Copy

  • Proposals & Welcome Packets

  • Pitch Decks or Slide Copy

  • Canned Email Templates

  • Inquiry Forms & Client Questionnaires

  • Process or Service Guides

  • Pricing Pages / PDF Sales Sheets

  • Success Story Writing

Messaging Strategy & Support

  • Messaging Strategy & Brand Voice Guides

  • Content Planning & Editorial Calendars

  • Content Audits

  • SEO Audits

  • Wireframing & UX Flow Suggestions

  • Copyediting & Line-by-Line Rewrites

  • Voice-of-Customer Research & Analysis

  • Testing & Iteration Support

Julie Tomlinson sits in a living room chair with her laptop on her lap, black-and-white photos on the wall behind her, gazing out thoughtfully

Hey, I’m Julie—your copywriter for the long game.

Most of my clients don’t just hire me once—they come back. Because when you find someone who truly gets your voice and can shape your message in a way that resonates, you don’t let that go.

Whether we collaborate for a one-off project or something longer-term, it’s an honor to help you put your purpose into words.

Before working with Julie, our messaging felt flat and a little all over the place. She helped us define our voice in a way that felt natural and true—then turned that into copy that actually connects. Since launching, we’ve seen more engagement, more sales, and more people saying, “I get what you’re about.” That’s the magic of working with someone who really listens.

“Our brand finally sounds like us—and people are noticing.”

AARON KLEIN / CO-FOUNDER, FIELDWELL MARKET

A middle-aged man with gray hair and a beard, smiling, standing with arms crossed, wearing a maroon polo shirt, against a dark gray background.

PROCESS

01: PRE-PROJECT ALIGNMENT (WEEK 1)

Laying the groundwork for a smooth, successful project.

Before we dive in, we’ll get clear on timelines, deliverables, communication flow, and what I need from you. Consider this the grounding point for a smooth, collaborative project.

Every project starts with a thoughtful deep dive—whether that’s a kickoff call, an intake form, or a cozy combo of both. Together, we’ll explore the full picture: your company, your customers, and your competitors. From there, I’ll shape the core messaging around your audience, your offer, your objectives, and your tone—so everything we write is grounded, aligned, and unmistakably you.

02: DEEP DIVE & BRAND CLARITY (WEEK 2)

Getting to the heart of your brand’s “why.”

03: RESEARCH & VOICE IMMERSION (WEEKS 1 AND 2)

Learning how you sound—and how your audience speaks.

I immerse myself in your existing brand materials, tone of voice, and the competitive landscape to understand what’s working, what’s not, and where we can stand out. I dig into customer pain points, reviews, and voice-of-customer data—and when needed, I’ll interview key team members or stakeholders to make sure the messaging feels like you and speaks directly to them.

DELIVERABLE: BRAND MESSAGING DNA GUIDE (END OF WEEK 2)

Your custom 10+ page packet includes everything you need to ground your brand and guide your messaging: positioning, unique value proposition, elevator pitch, key selling points, ideal client profile, competitive analysis, SEO insights, brand voice and tone guidelines, and foundational copy to build from.

Four pages of branding guide documents, including titles such as 'Brand Messaging DNA GUIDE,' 'How your brand speaks,' and 'Brand Voice & Tone Guidelines,' with logos for 'bega & bloom' and initials 'J T'.

04: CONCEPT & DEVELOPMENT & FIRST DRAFT (WEEK 3)

Crafting intentional copy with strategy at its core.

With the groundwork in place, I explore messaging angles, build structure, and write copy that supports your goals—creatively and strategically. Every draft comes with context, clarity, and the thinking behind the words, plus space for your feedback so we can refine it together.

I approach feedback as a creative conversation—open, flexible, and focused on getting it right. Whether your review process is collaborative or buttoned-up, I work efficiently to refine the copy so it aligns with shifting goals, internal input, or evolving direction—without losing the heart of the message. Includes two rounds of revisions. Additional revisions available at an hourly rate. 

Thoughtful edits, no ego attached.

05: REFINEMENT & COLLABORATION (WEEK 4)

06: FINAL POLISH & DELIVERY (WEEK 5)

You’ll receive final copy that’s clean, aligned, and tailored to its medium—whether it’s a landing page, an email series, an ad campaign, or your full website. I don’t just hand off the words—I also provide guidance on layout, flow, and placement to make sure your message shines wherever it lives. Final copy provided in Google Docs or your preferred format. 

Proofed, polished, and launch-ready.

07: POST-DELIVERY SUPPORT (WEEK 6)

Here for the final mile—and beyond.

Once your copy is live, I’m available for 7-10 days of light support to ensure everything lands just right. Need a second set of eyes on a layout or final edit? I’ve got you. 

SIGNATURE PACKAGES

Laptop screen displaying the homepage of a queer book club website with a colorful book and rainbow ribbon. Behind the laptop, there are printed guides titled 'Brand Messaging DNA GUIDE' and 'SEO & Language Insights'.

PACKAGE #1: WEBSITE COPY STARTER ($2,000)

Perfect for: service-based brands who need a website that sounds like them and sells for them—but primarily gets the ball rolling for you to write the rest of your website.

You’ll walk away with:

  • Three core pages of custom website copy (Home, About, Services)

  • A Brand Messaging DNA Guide (Positioning, UVP, Voice, Tone, SEO Insights, etc.)

  • 1:1 kickoff call to map out goals and messaging strategy

  • Two thoughtful rounds of revisions

  • Copy delivered in a clean, ready-to-use Google Doc

  • Optional wireframe layout guidance to support implementation

Note: The Brand Messaging DNA Guide is an integral part of my process. It’s not optional—it ensures everything we write is strategically aligned and unmistakably you.

PACKAGE #2: LANDING PAGE + EMAIL SEQUENCE ($2,700)

A laptop displaying a website for Happy Tails Co., featuring pet food with the slogan "Real Food, Real Pets, Real Happy." Behind the laptop, there are papers and flyers related to branding, marketing, and newsletters, showcasing pet food and pet-oriented content.

Perfect for: service providers, course creators, and brands prepping for a new offer, relaunch, or evergreen funnel.

You’ll walk away with:

  • One long-form, high-converting sales page

  • A 3-email sequence (Launch, Nurture, or Promo)

  • A Brand Messaging DNA Guide (Positioning, UVP, Voice, Tone, SEO Insights, etc.)

  • 1:1 kickoff call to map out goals and conversion strategy

  • Two thoughtful rounds of revisions

  • Copy delivered in a clean, ready-to-use Google Doc

  • Optional guidance for A/B testing subject lines or CTAs

Note: The Brand Messaging DNA Guide is an integral part of my process. It’s not optional—it ensures everything we write is strategically aligned and unmistakably you.

PACKAGE #3: BRAND MESSAGING INTENSIVE ($1,000)

Six pages of a branding guide for Bean & Bloom coffee shop, including titles like 'Brand Messaging DNA Guide,' 'Your brand at a glance,' and 'Standing out in a sea of coffee,' with sections on brand foundation, client profile, and competitive landscape.

A strategic messaging sprint for brands who need clarity before writing a word.

Includes:

  • Brand Messaging DNA Guide (10+ page custom PDF) containing: positioning, unique value proposition, elevator pitch, key selling points, ideal client profile, competitive analysis, SEO insights, brand voice and tone guidelines, and foundational copy to build from

  • One 60-minute strategy call

  • Recommended next steps for implementation

RETAINERS

Includes:

  • Up to 5 hours of copy/content per month

  • Monthly 30-minute strategy call

  • Great for newsletters, blog posts, evergreen updates, and ad refreshes

LIGHT RETAINER ($1,000/MO)

Includes:

  • Up to 10 hours of copy/content per month

  • Monthly 30-minute strategy call

  • Priority scheduling for fast-moving projects

  • Ideal for founders and in-house marketing teams who need strategic, consistent support

FULL RETAINER ($2,000/MO)

NEED SOMETHING ELSE? LET’S BUILD IT. CUSTOM PACKAGES ARE AVAILABLE FOR:

  • Full website suites (4+ pages)

  • Social media

  • Lead magnets & opt-in copy

  • Product descriptions

  • And so much more!

Reach out for a custom proposal tailored to your needs.

Before working with her, I kept spinning my wheels trying to write my own copy—I knew what I wanted to say, but the words never came out right. I put off launching my site for over a year because I didn’t have the messaging to back it up.

Julie brought clarity, structure, and a calm sense of direction. Now I have web copy I’m proud of and a messaging guide I can return to anytime.

“Julie helped me finally say what I’d been trying to say for years.”

RENEE CALDWELL / FOUNDER, WILLOW & WOVEN THERAPY

A smiling woman with curly hair and a white shirt standing with arms crossed, wearing a camera strap around her neck in an indoor setting.